A light in the darkness.
A social enterprise that supports young adults leaving local authority care, Young Futures needed a new brand identity to raise their profile and engage potential corporate sponsors.
The creative idea, embodied in the brand mark. is a beacon of hope that shines a light on young people's future, making it brighter.
Our re brand captures the spirit of the organisation - bold, bright and positive, helping them communicate their message with confidence. The new look and feel has not only achieved their goal of gaining several new funders, but signalled change and a new sense of purpose internally. resulting in an increased sense of pride and belonging in employees.
BRAND IDENTITY / STRATEGY / COPYWRITING / WEBSITE CREATION
"We were blown away by the team’s professionalism and ability to engage with all staff within the organisation.
We love the creative work and feel that after several years of trying to communicate our brand, we finally have a look and feel that matches the sentiment of the work we do.
The staff feedback on the identity has been overwhelmingly positive, with people feeling understood, proud and confident about the future of our organisation.
OSMAN JAMA - CEO Young Futures CIC
CEO Young Futures CIC