• Skip to main content
bblogo
  • Work
  • Why us
  • About
  • Hello
  • Work
  • Why us
  • About
  • Hello
01
01_2

Spicing up the ready-meal market.

Mauritian food entrepreneur, Kevin Vanthem was looking to transport the fresh and exciting flavours of his native country's cuisine to UK's homes with a range of ready meals and condiments.

Our job was to create a unique brand identity for the brand to make its entrance on shelf next to more commonly known world flavours. We came up with the name, Zoli-Zoli meaning beautiful-beautiful in Mauritian Creole, a language where if you really mean something, you say it twice!

The brand's vibrant and lively aesthetic reflects the personality of this colourful island, with the colour palette being taken from the architecture and the typography inspired by the hand-painted street signs and market stall signage advertising the island's delicious food.

NAMING / IDENTITY / BRAND WORLD / PACKAGING / COPY WRITING / WEBSITE

Bright&Bold_ZoliZoli_More_Than_02
02-1
Bright&Bold_ZoliZoli_Food_From_04
Bright&Bold_ZoliZoli_For_Soul_05
Bright&Bold_ZoliZoli_Sketches_06
Bright&Bold_ZoliZoli_Beautiful_08
B_01
04-1
05-
06-1
Bright&Bold_WorkPage_ZoliZoli
09-1
Bright&Bold_ZoliZoli_Badges_15
Bright&Bold_ZoliZoli_Farmer_16
Bright&Bold_ZoliZoli_Bike_16
10-1
11-1
12
Bright&Bold_Phone_Work_ZoliZoli_Beach
Bright&Bold_Phone_Work_ZoliZoli_Moodboard
Bright&Bold_ZoliZoli_Food_From_04
Bright&Bold_ZoliZoli_For_Soul_05
Bright&Bold_ZoliZoli_Sketches_06
Bright&Bold_ZoliZoli_Beautiful_08
03_2
04_2
05_2
06_2
07_2
Bright&Bold_WorkPage_ZoliZoli
10_2
Bright&Bold_Phone_Work_ZoliZoli_Farmer
08_2
Bright&Bold_Phone_Work_ZoliZoli_Bike
11_2
12
13

"It’s long been a dream of mine to bring Mauritian food from my childhood to people’s kitchens. Working with Bright&Bold to create my brand has been an amazing step towards making that a reality.

They helped me find the brand's essence through digging deep into Mauritian culture and created a fantastic design that reflects the fun, joyous nature of the Mauritian food scene that I love"

KEV VANTHAM - Founder & Owner Zoli-Zoli

KEV VANTHAM

Founder & Owner Zoli-Zoli

hello@brightandbold.co.uk

© 2023 Bright&Bold